• 17Nov

    I absolutely hate it when email marketing services advertise for themselves in the footers of their paying customer’s messages.  I mean, you’re paying them right?  Why the heck should you have to advertise for them too?  So, here’s a breakdown of email marketing services and their policy of intruding into your messages.

    • Aweber – No footer ads, ever.
    • MailChimp – Footer ads can be disabled easily in your account if you’re a paying customer.
    • Vertical Response – You’ll have to contact support to get the ad removed.
    • Constant Contact – Same, you’ll have to put in a support request… adding your logo costs extra.
    • iContact – Pay 10% extra per month (minimum $4.95) to remove the ad.  In their defense, iContact does have the least intrusive footer ad, plus they’re based right here in Raleigh, NC.

    While I’m at it, I have to tell you why I hate Constant Contact.  It’s the name.  Sure, you want to be in constant contact with your list, but I’ll wager you’re readers would rather not hear from you constantly.  Years ago, I actually unsubscribed from a local company’s newsletter because of that Constant Contact logo at the bottom.  “Constant Contact?  I don’t want that.  My in-box if full enough already!”

    Got a tip or something I missed? Share it in the comments below!

    This post first appeared in my monthly small business newsletter.

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  • 30May

    May sure has flown by.  I hope your month has been profitable.  Have you gotten Google Analytics set up on your site yet?  If you need some help, hit that reply button and let me know!  One of my clients is so excited by his Analytics data that he checks it first thing every morning.  It’s always a pleasure to see someone take the ball and run with it.  This month…

    Newsletter Contents

    • And now for something completely different…

    Google I/O 2009 Keynote

    This month I resolved to exclude Google from the newsletter.  I was going to talk about customer retention strategies.  It’s all the rage these days, what with the economy and all.

    Then I watched a video on YouTube. This video blew my mind. It was the first announcement of a new Google product that will change the world, and how we communicate. So, I’ve decided to depart from my usual format and tell you about what I saw.
    Keep reading »

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  • 18Jan

    I recently met with someone at a local community outreach organization about bringing their internet operations up to speed. They were surprised to learn that they were eligible for free web hosting simply because of their IRS 501(c) (3) status. I couldn’t help but imagine that there are plenty of others who would love to know about this.

    As I got to thinking about it I realized that there must be other great free for non-profit services out there. I’ve been doing some research and below you’ll find 8 useful eResources that are completely free to qualified non-profits. They include web hosting, marketing, software, and web application solutions.

    Some of these are even free for anyone, and can be of great value to businesses, small and large.  I include them because they can be especially valuable to non-profits.  By employing free open source software you can keep your IT budget to a minimum without sacrificing.

    Keep reading »

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